When we think about renovating a space, the first ideas that usually come to mind are paint, wallpaper or longer renovation works. But today there is already a faster, more versatile and more sustainable alternative: Alldecor®.
Alldecor® is an interior decoration and renovation model that combines design, printing technology and professional application to transform walls and other surfaces with premium adhesive textures, produced on demand. Instead of relying on limited stock or lengthy processes, the system makes it possible to create and apply finishes with a realistic appearance of wood, stone, fabric, cement and many other effects, in a fast, clean and personalised way.
What makes Alldecor® different?
More than just a product, Alldecor® is an integrated ecosystem that connects different stakeholders: manufacturer, printer, certified applicator and end customer. The platform works as a central point for inspiration, lead generation, training and business, directing projects to qualified local partners.
In practice, this means that the customer finds a simpler and more convenient decoration solution, while professionals gain access to a new product category with strong commercial potential. The concept is based on print-on-demand, meaning that each texture or pattern can be produced to order, with no need for stock and with a high level of personalisation.
How does Alldecor® work?
How Alldecor® works can be summarised in a few simple steps:
1. Choosing the texture or decorative concept
The starting point is selecting the desired finish. Alldecor® makes it possible to work with a wide variety of textures and styles, adapting each project to the customer’s taste, the environment and even a brand’s identity. This flexibility is one of the model’s main advantages.
2. On-demand production
Once the solution has been defined, the texture is produced to order using Mimaki printing technology, ensuring high definition and realistic visual finishes. This makes it possible to offer personalised projects without the limitations of traditional catalogues.
3. Fast and clean application
Once produced, the material is applied by trained and certified professionals. Unlike conventional renovation works, the application is simple, fast and minimally invasive, making it possible to renew interiors with less noise, less mess and less disruption to daily routine.
4. Premium final result
The result is a transformed space in less time, with a distinctive visual and tactile finish. Alldecor® was designed to deliver a premium experience without the complexity of traditional refurbishments.
Why is it an interesting solution for the end customer?
For consumers, Alldecor®’s great advantage lies in the combination of speed, aesthetics and comfort.
Renovating a room, a shop, a hotel or a clinic no longer has to mean days of work, strong paint smells or long periods of unavailability. According to Alldecor® model data, application can be up to 4 times faster than wallpaper and 8 times faster than painting, making it possible to transform a space in hours or within a single day, depending on the project.
Besides speed, there is also the aesthetic component: the textures have a realistic look and make it possible to create more sophisticated, welcoming or distinctive environments without resorting to heavy materials or structural works. And because each project can be personalised, the customer gains the freedom to adapt the space to their personal style or their brand positioning.
Why is it a strong opportunity for professionals and companies?
From a B2B perspective, Alldecor® is also an extremely attractive proposition.
The model was developed to create new opportunities for digital printers, sign printers, applicators, renovation companies, distributors, architects and interior decorators. Instead of competing only in traditional jobs, these professionals can add a premium, differentiating and more profitable solution to their portfolio.
The numbers help explain why. In an analysis of 100 m² for the Portuguese market, AllDecor shows a margin of €2,190, compared with €1,504 for wallpaper and €536 for painting. In percentage terms, this represents a 68% margin, as well as much higher hourly profitability: €438/h, compared with €45.6/h for wallpaper and €8/h for painting.
This translates into an important practical advantage: more margin, more speed and more capacity to carry out more projects per week, without increasing the cost structure. For many professionals, Alldecor® is not just a new product — it is a new business line.
A more sustainable solution
Another differentiating point of Alldecor® is the sustainability of the system.
The films used belong to the new BIOND generation, with more than 85% bio-based content, and are presented as materials free from PVC, BPA and PFAS. The model also refers to a reduction of more than 80% in CO₂ emissions compared with traditional solutions, responding to the growing demand for more conscious alternatives in decoration and architecture.
This is relevant both for consumers who value more responsible choices and for companies and professionals who need to incorporate sustainability criteria into their commercial proposals.
Who can benefit from Alldecor®?
Alldecor® adapts to various contexts.
In the B2C segment, it is an interesting solution for:
- houses and apartments;
- quick room renovations;
- interior personalisation without heavy renovation works.
In the B2B segment, it makes sense for:
- shops and commercial spaces;
- hospitality, restaurants and cafés;
- trade fairs and events;
- clinics, hospitals, gyms, spas and salons;
- projects developed by architects, decorators and renovation companies.
The role of training and certification
To ensure consistency and quality in application, Alldecor® includes an official training programme through the Digidelta Academy, which certifies applicators and gives them access to technical support and shared marketing. This increases end-customer confidence and helps partners position themselves with greater credibility in the market.
In summary: what is Alldecor®?
Alldecor® is a new way of thinking about interior decoration: faster, more flexible, more sustainable and more profitable.
For the end customer, it means transforming spaces with less disruption and more creative freedom.
For the professional, it means entering a high value-added category with strong margins and significant growth potential.
Ultimately, Alldecor® brings together the best of both worlds: a premium experience for those who want to renovate and a scalable business model for those who want to sell and apply decoration with more value.
